Widget
14.01.2026 / English

“Darmstadt 98 is a special anchor”

From the Merck Stadium at Böllenfalltor to the Darmstadt State Theatre: SV 98 welcomed over 600 invited guests to its annual New Year's reception at Darmstadt's cultural centre on Tuesday evening (January 13th). Representatives from politics, sports, and the club's partners and sponsors enjoyed an entertaining evening. A particular highlight: The Lilies were able to announce the contract extension with their main and kit sponsor, HAIX, on the State Theatre stage.

Neujahrsempfang 2026
Foto: SV 98

This special evening began with an equally special event: Together with the professionals of SV Darmstadt 98, Klöber Versicherungsmakler GmbH organized a raffle for charity as part of their „Herzenslilien“ (Heart Lilies) social campaign. The SV 98 players mingled with the guests and personally sold raffle tickets – the proceeds will subsequently be donated to the organisation „Aus der Not Darmstadt e.V.“ (Darmstadt in Need).

Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98

Besides several attractive prizes, the grand prize was, as usual, the most coveted: a tennis lesson with Darmstadt 98 head coach Florian Kohfeldt. After the raffle ended, the guests were invited into the main hall of the State Theatre, where the official program began. Colin Mahnke, stadium announcer for SV 98, hosted the evening. To kick things off, the entire board of directors gathered on stage, where they were introduced once again by President Markus Pfitzner, impressively demonstrating the team spirit within the club. While Pfitzner then stepped up to the podium to deliver his speech, his fellow board members took their places on the stage.

Pfitzner began by addressing the numerous attendees personally. „I thank you all for your support and loyalty to SV 98. We have achieved a great deal in the past and want to celebrate that with you today, but at the same time also look to the future,“ said the president of SV 98. Looking out at the packed hall, it was clear how proud he was of the club and its community: „We are firmly rooted in the city and region.“

Darmstadt 98 is a special anchor, providing support, security and community in an ever-accelerating world.

Markus Pfitzner, President of SV 98

These are turbulent times, causing worry and uncertainty for many people – both personally and professionally. That’s precisely why he sees the board and the entire club as bearing a special responsibility. „Especially in these times, Darmstadt 98 is a special anchor, providing support, security, and community in an increasingly fast-paced world. That’s important to us,“ the 56-year-old emphasised.

Pfitzner cited unity, focus, and meticulous work as the key to the Lilies‘ success. He also took the opportunity to express his sincere gratitude to all supporters. He thanked the city, the state, and the numerous partners and sponsors who have supported the club even in economically challenging times. „We owe you our deepest gratitude,“ he stated.

The New Year’s reception was intended as a joint start to the new year. Looking ahead to the coming months and the future, Pfitzner emphasised the importance of continuing on the chosen path. „We need your support to continue this success story. We want to continue pursuing our goals independently,“ the SV 98 president said optimistically.

Der Neujahresempfang im Staatstheater Darmstadt. Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98
Neujahrsempfang 2026 Foto: SV 98

A memorable finale and a strong sign for the future.

Following this, Vice President Volker Harr, Martin Kowalewski (Managing Director of Marketing & Sales at SV 98), and Michael Haimerl (shareholder and managing director of HAIX) took the floor and announced some exciting news: Amidst enthusiastic applause and the motto „What belongs together, stays together,“ the extension of the partnership with main and jersey sponsor HAIX was announced. The new contract runs until at least June 2027 and underscores the close and successful collaboration. You can find all the details here.

Later that evening, sporting director Paul Fernie and captain Marcel Schuhen also answered questions from moderator Mahnke. Fernie particularly emphasised the values ​​that currently characterise the team. „We place great importance on ambition and determination. We’ve developed wonderfully and played many good matches. I’ve never worked with a coaching staff and a team that possess so much hunger – and that’s precisely what motivates me,“ explained the sporting director of Darmstadt 98.

The State Theatre itself provided the final item on the program in the main hall: three impressive performances – musical, vocal, and dance – formed a memorable conclusion on stage. This was followed by the raffle drawing. With good music, good food, and plenty of good conversation, the evening finally drew to a close in a relaxed atmosphere.

Markus Pfitzner, Martin Kowalewski, Michael Haimerl und Volker Harr beim Neujahresempfang des SV Darmstadt 98.
Foto: SV 98

Ähnliche Artikel

Alle anzeigen
„We want to continue this path in Karlsruhe“
16.10.2026

„We want to continue this path in Karlsruhe“

On Sunday, the Lilies face a challenge in Baden: for the 8th matchday, SV Darmstadt 98 travel to take on Karlsruher SC. At the pre-match press conference, our head coach discussed the squad situation, the qualities of the opposition, and the team's motivation to get back to winning ways on the road.

Opposition Check: Karlsruher SC
16.10.2026

Opposition Check: Karlsruher SC

On Sunday (October 18th), SV Darmstadt 98 will visit Karlsruher SC. KSC has a history that extends well beyond the confines of German football: the club from Baden once caused a stir on the European stage, writing a chapter that is still remembered today. But how did KSC manage to step into the international spotlight, and what made this success so special?

Fan Information for the Karlsruhe Game
16.10.2026

Fan Information for the Karlsruhe Game

The next away match is coming up: this Sunday (October 18th, 1:30pm), the Lilien will visit Karlsruher SC for the 8th matchday of the 2. Bundesliga. As always, you can find all the essential information regarding travel and your visit to the stadium in the fan guidelines.

The largest team photo in the history of the Lilien enters its second round
15.10.2026

The largest team photo in the history of the Lilien enters its second round

SV Darmstadt 98 invites all its members to come to the Merck-Stadion am Böllenfalltor on November 1st, 2026, starting at 11:30am. Together, we aim to once again create the largest team photo in our club’s history—with the professional players in the front and the entire Lilies family behind them.

Facts & Figures: The Top Facts before the Karlsruhe Game
15.10.2026

Facts & Figures: The Top Facts before the Karlsruhe Game

On Sunday (Oct 18th), SV Darmstadt 98 will visit Karlsruher SC. The side from Baden differs from the Lilies in several key respects. Furthermore, the match will see SV 98 cross paths with a former player once again. Find out here about other connections between the two clubs, as well as some particularly interesting statistics ahead of the encounter.

Stolperstein tour commemorates Jewish club members
14.10.2026

Stolperstein tour commemorates Jewish club members

On Tuesday evening (October 13th), the SilberLilien took part in SV Darmstadt 98’s Stolperstein tour for the first time. Along the approximately six-kilometre route, the participants made several stops to learn more about the fates of Jewish club members who were persecuted and driven out during the Holocaust.

New breadth for the future and commemorating the past
14.10.2026

New breadth for the future and commemorating the past

From new grassroots sports offerings and a look back at the club's history to birthdays and the latest updates from the media briefing—there is plenty to report from SV Darmstadt 98 again this week. In "Lilien Across the Board," we round up the news, insights, and stories from life at the club.

Secure your tickets now: Home match against 1. FC Heidenheim on general sale.
14.10.2026

Secure your tickets now: Home match against 1. FC Heidenheim on general sale.

Tickets for the home match against 1. FC Heidenheim on November 22nd are available for purchase now.

Well-deserved victory for the Young Lilies
12.10.2026

Well-deserved victory for the Young Lilies

SV Darmstadt 98's U21 team proved their mettle at home against KSV Hessen Kassel II in the Hessenliga on Sunday (Oct. 11th). After a convincing 90-minute performance, the Young Lilies secured another three points, finishing with a decisive 4–0 victory that lifts them to sixth place in the standings.

With the right mindset and positive development
11.10.2026

With the right mindset and positive development

The Lilies overturned an early deficit to celebrate a 3–1 home victory against Energie Cottbus—a win that boosts confidence and confirms the progress being made. Read our analysis to find out why there is still work to be done and what positives SV 98 takes away from the match.

Krombacher Böllenfalltor-GOAL-Bonus
11.10.2026

Krombacher Böllenfalltor-GOAL-Bonus

This season, too, Lilien fans will be doubly rewarded for every home goal scored by SV Darmstadt 98. In addition to the joy and excitement of the goals, the team's supporters will receive 98 litres of Krombacher Pils for every home goal scored by Darmstadt at the Merck-Stadion am Böllenfalltor.

„Didn’t lose our heads after falling behind early“
10.10.2026

„Didn’t lose our heads after falling behind early“

After the international break, Darmstadt 98 returned to the Bölle with a home win! Against Energie Cottbus, SV Darmstadt 98 put on a spirited performance in front of their home crowd and rewarded themselves with three points after an intense match. We've compiled the post-match reactions for you here: