HAIX reaffirms its commitment to the Lilies: The main and jersey sponsor of SV Darmstadt 98 will remain on board beyond the current season. The internationally recognised specialist for functional footwear and apparel from Bavaria and the traditional South Hessian club announced the extension until at least June 2027 on Tuesday evening during the New Year's reception at the Darmstadt State Theatre.
Lilies Managing Director Martin Kowalewski: “Over the past few years, a deep bond has developed between us. The collaboration is fantastic, both professionally and personally. Both sides share similar values, as demonstrated by HAIX’s involvement in the ‚Under the Sign of the Lily‘ social campaign at the start of the season. We are very happy to be able to continue working with HAIX in the future.”
Volker Harr, Vice President of SV 98: “Since joining us for the 2023/24 season, HAIX has been an extremely reliable partner with whom we cooperate in various areas based on a high degree of trust. We are therefore delighted that Michael Haimerl and his company are continuing their partnership with us. This is a powerful sign of mutual appreciation and trust.”
Michael Haimerl, shareholder and managing director of HAIX: “This contract extension is a clear commitment to SV Darmstadt 98 – and to a partnership based on shared values. We are united by our down-to-earth approach, continuity, and a firm commitment to long-term joint development. As a family-run company, we don’t think in terms of short-term gains, but rather in sustainable relationships. Just like HAIX, SV Darmstadt 98 stands for authenticity, cohesion, and resilience. Therefore, we are confident that we will successfully continue this path together beyond 2027.”
HAIX, headquartered in Mainburg, Bavaria, is a leading global manufacturer of functional footwear and apparel. Wherever people perform at their best and rely on absolute dependability – in fire departments, police, emergency services, the military, or in construction and skilled trades – HAIX is the first choice.
At its headquarters in Mainburg, the company conducts research, development, design, and marketing. Production takes place exclusively in Europe, at locations in Germany, Croatia, Serbia, and North Macedonia. „Made in Europe“ stands for quality, sustainability, and fair working conditions. Around 2,400 employees produce more than 1.7 million pairs of shoes annually. Annual sales in 2025 exceeded €255 million. Further information is available at www.haix.com and www.haix.de.
The Bundesliga finalised the match schedules for matchdays three through six on Wednesday (July 15th): Darmstadt's home game against Hannover 96 on matchday three will take place on Sunday. This will be followed by their away game against 1. FC Kaiserslautern on Saturday at 1pm. The home game against Arminia Bielefeld on Friday evening and the away game in Wolfsburg, also on Friday evening, have also been confirmed.
The Lilies can welcome another new arrival at the Böllenfalltor: Florian Kleinhansl will now wear the SV 98 jersey. The 25-year-old joins on a free transfer following the expiration of his contract with 1. FC Kaiserslautern on June 30th.
Third test, third clear victory. SV 98 won the match against FC 08 Homburg 5-1 (3-0).
SV Darmstadt 98 and the fusion energy company Focused Energy are entering into an official partnership. The aim of the collaboration is to more closely link top-level football and high technology from the Darmstadt region and to jointly generate momentum for innovation and future societal issues.
Killian Corredor will be playing in his home country again in the future. SV 98 has reached an agreement with FC Nantes on the transfer of the Frenchman.
On Tuesday (July 14, 6pm), SV Darmstadt 98 hosts Regionalliga side FC Homburg and asks fans to take note of the following information.
A home game against KSV! SV Darmstadt 98 hosts Holstein Kiel for the opening matchday of the 2. Bundesliga season this Saturday (August 8 at 1pm). Here’s how you can be there: the member pre-sale for the new season's first home game begins this coming Wednesday (July 15) at 12pm —available online and at the ticket shop at the Merck-Stadion, as usual. You can find all further details in this announcement.
For every home goal scored by the "Lilies," SV Darmstadt 98 fans were doubly rewarded during the recent 2025/26 second-division season. Beyond the joy and excitement, supporters received 98 litres of Krombacher Pils for every goal Darmstadt scored at the Merck-Stadion am Böllenfalltor.
In recent days, various media outlets have published reports and graphics regarding the distribution of TV revenue for the 2026/27 season. Some of these reports included not only specific figures but also a comparison to the previous season. This comparison indicates a supposed revenue increase of €1.4 million for SV 98 compared to the 2025/26 season.
SV Darmstadt 98 successfully completed their second pre-season friendly, defeating Verbandsliga side VfR Fehlheim 8-0 (4-0).
